Choosing a Survey Method – Which Mode of Collection is Best for You?
Each mode of collection has its own set of pros and cons. Learn more to find a survey research method that best aligns with your objectives
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Noble Predictive Insights
May 4, 20234 min read
Using Social Listening to Bolster your Brand Experience
Applying Text Mining to Perform Sentiment Analysis on Social Media and Online Content Sentiment analysis is a text mining tool that...
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Noble Predictive Insights
Mar 24, 20231 min read
Statistical Analysis
Identify trends, measure performance, and understand relationships within survey data When it comes to survey data, collection is only...
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Noble Predictive Insights
Mar 24, 20231 min read
Customer Segmentation
Develop a high-definition understanding of your customers' characteristics, behaviors, and needs Customer segmentation is a way to...
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Noble Predictive Insights
Feb 18, 20212 min read
Sports Meets Politics: Ranking Potential Candidates
When it comes to the general public, perception is – more often than not – reality. Understanding the opinions, views, and preferences of...
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Noble Predictive Insights
Oct 13, 20202 min read
Keeping Your Polls Strategized – Pre-Stratification and Post-Stratification
Polling is a simple way to collect data. If simplicity “is the key to brilliance” (thank you, Bruce Lee), then pursuing strategies to...
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Noble Predictive Insights
Sep 30, 20202 min read
T-Tests: When and How to Use Them
So, you want to find out if a survey you just conducted has results that matter? This may be a job for a t-test. Let’s say that you are a...
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